FSSAI issues directive to E-commerce food business operators on misleading claims for A1 and A2 milk products
By
Binu Mathew
The Food Safety and Standards Authority of India (FSSAI), a statutory body under the Ministry of Health and Family Welfare, has issued a clarification to all e-commerce food business operators (FBOs) regarding the marketing and sale of milk and milk products, such as ghee and butter, labeled as “A1” and “A2.”
The FSSAI has observed that several FBOs are selling and marketing milk and milk products under the A1 and A2 labels using FSSAI License Numbers or Registration Certificate Numbers.