Media veteran Bronfman raises bid for Paramount takeover to $6 bn, source says

Veteran media executive Edgar Bronfman sweetened his bid to take over Paramount Global , offering $6 billion for its controlling shareholder National Amusements and a minority stake in Paramount, according to a person familiar with the matter.

He had previously offered $4.3 billion, according to Reuters sources. Shares of Paramount rose more than 2.4% after the market closed.

Paramount said on Wednesday it had received an acquisition proposal from Bronfman on behalf of a consortium of investors, but it did not disclose the terms.