TCS enables 100% in-store mobile checkout for Croma stores

Tata Consultancy Services (TCS) said it has enabled 100% in-store mobile checkout for all Croma stores, through the deployment of TCS OmniStore, an AI-powered unified composable commerce platform.

The transformation facilitated by TCS OmniStore allows customers to enjoy a seamless mobile checkout experience anywhere within the store, contributing to a consistent shopping experience across both physical stores and online channels. This innovation has not only enhanced customer convenience by reducing checkout times but also led to increased sales and footfall for Croma, the IT company said in a press release.