TikTok, bowing to EU, withdraws rewards programme
By
Biju Kumar
TikTok will permanently remove a feature in a spinoff app in France and Spain that rewards users for watching and liking videos, bowing to pressure from European regulators, the EU and the Chinese-owned company said Monday.
TikTok Lite arrived in France and Spain — the only EU countries where it is available — in April this year. Users aged 18 and over can earn points to exchange for goods like vouchers or gift cards through the app’s rewards programme.