Xiaomi takes back smartphone crown from Samsung in India
New Delhi: China’s Xiaomi regained the top spot in India’s smartphone industry after six quarters, outpacing Korea’s Samsung, which fell to the third position behind Vivo in the June quarter, reflecting a sharp turnaround for Chinese brands in this intensely competitive market.
Xiaomi’s shipments grew at 24% at the highest pace annually, expanding its market share to 18% in the June quarter from 15% a year ago, according to data from market researcher Canalys. Second-ranked Vivo grew 4% annually, and its volume share remained unchanged at 18%, while third-placed Samsung’s shipments fell 8%, with volume share at 17%. Two other Chinese brands Realme and Oppo ranked fourth and fifth with a volume share of 12% and 11% respectively.