HMD India double down its plans; ropes in Jimmy Shergill as the face of the new campaign for HMD 105 and HMD 110

One of the highest consumption categories, mobile phone manufacturers have often relied on celebrities to promote their handsets. This is largely done to break the clutter. Human Mobile Devices is another company which has roped in actor Jimmy Shergill as the new face of its mobile range – HMD 105 and HMD 110. “Jimmy’s strong, resilient, and relatable persona perfectly embodies the spirit of our feature phones, which are designed to be durable, dependable, and accessible to the masses.