‘We aim to make AI easy to use for everyone while minimising resource usage’: OPPO’s Peter Lee

Chinese smartphone maker Oppo today unveiled its latest line of smartphones, the OPPO Reno 12 series. With its new offering, the company has asserted its commitment to accelerating the adoption of AI phones worldwide.

Peter Lee, the Head of Product Strategy at OPPO, who was in India for the launch said that the company is investing heavily in AI. “Our goal is to make AI easy to use for everyone, including on entry-level smartphones, minimising system resource usage,” he said at the event.