Minecraft has a plan for revenue beyond gaming industry
By
CS Mathew
Microsoft-owned Mojang Studios, the creator of Minecraft, is venturing beyond gamers to secure new revenue streams as it faces a slowdown in the gaming industry. The studio led by CEO Asa Bredin is exploring partnerships in merchandising, education, and content streaming to diversify the revenue streams. This diversification strategy comes alongside the upcoming release of a Minecraft movie by Warner Bros.