Instagram will soon let creators generate an AI version of themselves

Instagram is testing a new feature called ‘AI Studio’ that will let creators make an AI version of themselves. Meta CEO Mark Zuckerberg recently announced on his broadcast channel that the feature is currently available to a handful of creators and users as an ‘early test’ in the United States.

Zuckerberg said that eligible users might start seeing AIs from their favourite creators and interest-based AIs in the coming weeks on Instagram and that “they will primarily show up in messaging for now, and will be clearly labeled as AI.”