‘With WhatsApp Business, we see significant opportunity to bridge digital divide in India’: Meta exec Ravi Garg

With WhatsApp Business, Meta has been focussing on business messaging as a key strategy in India to bridge the digital divide between businesses and consumers. Ravi Garg, director of business messaging at Meta India, said that out of around 750 million mobile internet users, only about 200 million can be considered digitally savvy. Garg said that Meta sees this as a significant opportunity to enhance digital interactions in India.

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