Admiral enters Indian market in collaboration with Flipkart

Admiral, a premier American brand with experience in appliances and electronics, marks its entry in the Indian market in collaboration with Flipkart. Admiral aims to cater to the growing Indian market with the future of appliances — built-in products, Vishal Saxena, CEO for MEA & South Asia region, told businessline.

“India being one of the fastest growing economies in the world, Admiral is focused on capturing market share aggressively in various product categories”. He further added that in the first phase, Admiral and Flipkart will introduce a wide range of products including LED TVs, air conditioners, refrigerators and washing machines to the discerning consumers of India.