The rise of green shopping

“The use of sustainable products in the lifestyle section is booming, be it the surge of clean beauty products or the use of organic cotton fabric in everyday apparel or home décor articles made with natural material,” says Gunjan Jindal Poddar, founder, Amala Earth, an earth-friendly, conscious marketplace.

After functioning as a sustainable e-marketplace for three years, the company, which serves as a one-step shop for items ranging from health and beauty products to fashion and home décor, launched its first concept store in Delhi recently.