Vodafone Idea leveraging Sprinklr solutions to improve Google reviews for in-store experiences

Vodafone Idea is leveraging solutions by Sprinklr, a unified customer experience management (U-CXM) platform, to improve online customer reviews of in-store experiences.

Sprinklr, in a statement Monday, claimed that its solutions have helped Vodafone Idea to achieve a 500% increase in Google reviews between June to October 2022; a 40% increase in positive Google reviews for physical stores in 2022; and a 2.4x faster response time to Google reviews in 2022.

Vodafone Idea is currently using Sprinklr Modern Care, Modern Research and Social Engagement & Sales to transform its digital customer service and engagement strategy and design a seamless process for addressing Google reviews.

Vi runs a network of more than 450 retail stores and 2,000 small stores with over 230 million customers across the country, according to the statement.

“All the retail, physical, and digital experiences are converging for Vi. We can now utilize Social Listening to encourage better in-store retail experiences. This has created a pipeline for us to hold store executives responsible in a way that was not possible before,” said Ashish Sharma, Executive Vice President, Customer Service Head, Vi.

“We’re honored to help Vi provide the best possible customer experiences across digital channels. With automation and AI built into Sprinklr’s unified platform, Vi can efficiently manage large volumes of customer inquiries and reviews while gaining insight to improve its services for years to come,” said Ragy Thomas, CEO & Founder, Sprinklr.